Gadget of the Week - PowerWave 7.5 Stand Charger

As many of us (unfortunately) understand from years of smartphone use, all phone chargers are not created equally. Thanks to charging technology company Anker, there’s finally one on the market that has the potential to make up for all that may have disappointed us in the past.

The PowerWave 7.5 Stand is a fast wireless charging option that has made us Geek-out, for a number of reasons. The charger features a sleek look, horizontal and vertical charging capabilities, and an internal cooling fan to make sure your phone charges quickly, without overheating.

If you’re an iPhone user, the PowerWave delivers up to 7.5W; Samsung users will receive 10W.  

Read more

App of the Week - HoursTracker


By the end of a busy workday, it’s easy to feel so tired that you forget to some of the most simple yet important tasks, such as logging your work hours for the day. If you’re the type of person who prefers to focus on actual work when you’re sitting at your desk, and not meticulously counting every moment, HoursTracker could be your new favorite app.

The app allows you to track and export your hours at one or more of your jobs, taking the pressure off of you to remember each day.

You’ll be able to choose whether you manually clock in and out through the app, or, let the app do the work for you automatically by enabling your phone’s location and utilizing its geofencing capabilities.

If you have multiple jobs, HoursTracker gives you the ability to generate categories for each one, as well as various tags to distinguish between them. These flexibility and customization capabilities help set the app apart from similar entries in the increasingly crowded field of time management apps.

Read more

Why Content Marketing Is More Important Than Ever

What do we mean when we talk about “content marketing?”

And we don’t mean that as a Philosophy 201 question, or anything like that.

No, we mean it literally: In practical terms, what is content marketing, and what does it do for small businesses like yours?

Content Marketing: A Brief Rundown of a Vital Digital Marketing Strategy

To the first part? We tend to define content marketing as a digital marketing strategy that lets you create and share multimedia content online, in order to reach audiences organically, and generate interest – and conversions – for your brand.

Content marketing can also be thought of as inbound marketing – it’s all about sharing content that gets new audiences to come to you, rather than requiring you to compete and struggle for their limited attention. 

Read more

Reputation Management for Financial Professionals

Sourced from Pixabay

Money matters – as do the professionals who help consumers and businesses develop strategies to plan, invest, save, and spend that money.  

And while financial matters have always made the world go around, the ways in which people talk about, think about, and access their finances and portfolios have always adapted and shifted with the times.

Today? Well, if you’re a financial professional, your next client is spending his or her time on the internet; consider, for instance, that 69 million Americans conduct their banking online, and more than half of all Americans pay at least one bill online per month.

For planners, brokers, strategists, advisors, and service providers in the financial sector, it’s more important than ever that you’re able to keep in contact with this digital, plugged-in audience – so that new and existing clients can always be ready to find you when the time comes.

Read more

What Are Domain Authority and Page Authority?

Search engine optimization, or, more commonly, SEO, is the art and science that of getting your brand’s website and individual pages to rank highly on search engine results pages, or SERPs.

It’s that simple… and that complex.

SEO is a hugely powerful tool for businesses of all shapes and sizes, from all sorts of industries. In a lot of ways, ensuring that your business is elevated on search engines is one of the most important things you can do to get customers to your site. In addition to increasing your traffic rates, SEO strategies have been shown to generate more leads, at a far lower cost, than other digital marketing methods (such as PPC or display ads).

It’s that easy… and that difficult.

You see, everyone wants great SEO results in the blink of an eye. But what a lot of business owners don’t always realize is that SEO is a complex and multifaceted process, with a lot of moving parts. More to the point, it’s a marketing strategy that builds and compounds over time, so it can take a little bit of patience to really see explosive growth for your brand. 

Read more

Digital Marketing for Real Estate, Architecture, and Interior Design

In the fields of real estate, architecture, and interior design, appearances and aesthetics play a big part in the final product. Whether it's an entire building or just one room, you only get one chance to make a lasting first impression.

The same goes for digital marketing!

Putting a digital marketing strategy in place is one way to enhance and share the appearance of yourself or your firm in the minds of your next clients.

By producing content that speaks to specific audiences, bringing in visual media that represents the unique view of your firm, and building an engaging website, real estate agents, architects, and interior designers can use digital marketing to secure leads and demonstrate their professional finesse.

Ready to build your brand’s digital home – and reach your next batch of paying clients? Here’s what home professionals need to know:

1.) Handcraft a Dynamic Website

Read more

Gadget of the Week - Polk Audio Command Sound Bar

Polk Command Soundbar System

Ready to take your Amazon Alexa experience once step further? The Polk Audio Command Sound Bar
 aims to maximize your experience when it comes to the world of home audio, integrating Alexa voice control with top-quality sound specs and a sleek, minimalist design.

With the help of the Command Sound Bar, you’ll no longer have to worry about hooking up your Alexa device to a separate sound system as you set up your home theater or music room.

The Polk Audio Command Sound Bar is equipped with performance-tuned driver array, a wireless subwoofer, and Dolby/DTS surround sound decoding - all features designed to greatly enhance your audio listening experience as you stream music or audiobooks, control your smart home devices, or watch movies and TV via compatibility with Amazon’s Fire TV Stick.

Read more

App of the Week - FoodSwitch

What’s in those prepackaged foods - and are there healthier, easily accessible alternatives? For anyone looking to start making the switch, but unsure where to start, there’s an app to help you figure out these types of snacktime dilemmas.

For all your packaged food needs and questions, FoodSwitch has got you covered.

After you’ve downloaded the app you’ll be able to, as the app’s developer puts it:  

use FoodSwitch for healthy grocery shopping and to make better food choices for you and your family.”

Read more

Gadget of the Week - Cobra DashCam 2208

Sometimes we could all use a little help for those unexpected interruptions we face while driving. The Cobra Dash Cam 2208 is an exciting gadget, one that even the most experienced drivers will find useful in those unexpected moments.

The cam is meant to keep you safe from surprise obstacles on the road, and to act as a form of protection from “accidents, insurance fraud, distracted drivers, and road rage,” according to their website.

The camera itself has a max video resolution of 1296P which is sure to capture crystal clear videos of the road in front of you. You’ll be able to watch the footage on the cam’s two-inch screen while you drive, or review the footage after you’re done. According to NBCNews, even in the event of a crash, the dashcam is programmed to not allow the footage to be overwritten.

Read more

App of the Week - Driving Detective

There are so many distractions we face while driving, both within our cars and coming from the outside world. The
Driving Detective app aims to help eliminate the ones that come from your phone.

Driving Detective will automatically disable various notifications to your phone while you’re in motion. Users can customize within the app to determine which sounds and navigation tools they’d still like to hear when driving.

And it’s hard to overstate how important this can be! Distracted driving leads to countless accidents every year. Being able to eliminate some of those notifications competing for drivers’ attention spans can help drivers reduce their mobile phone usage while in transit - which truly could save lives.

Read more

Jason Finn

Founder & Chief Geek

Jason has nearly 20 years of consulting experience, predominantly in the technology space. Most recently he was the COO and Director of Technology for Rich Casto & Company, a national training and consulting organization in the real estate industry.
As a consultant for IBM, PricewaterhouseCoopers LLP, and Envision Consulting Group (now IMS Health), Jason has served clients of all sizes, including Big Pharma, Fortune 500, and Global 1000 companies:

  • Allstate Insurance Company
  • AOL (America Online)
  • Astellas Pharmaceuticals
  • Eli Lilly and Company
  • Ford Motor Credit
  • Wockhardt USA (formerly Morton Grove Pharmaceuticals)
  • Norwich Union
  • PNC Bank
  • Reynolds and Reynolds

Sarunas Budrikas

Creative Director

Sarunas is a web design and development expert with hundreds of successful projects in his portfolio. He is passionate about delivering extraordinary user experiences for every client and consistently goes above and beyond everyone’s expectations. As an SEO expert and strategist, he can optimize your website, or app, to get the most out of it, day in and day out. Sarunas holds a degree in Electrical Engineering from Kaunas Technology University, in Lithuania. Sarunas now lives in Chicago, and calls it home.

Alexandra Olsavsky

Client Experience Specialist

Alex specializes in content generation and social media promotion for Geek | Chicago clients, helping to solidify their presence in the online community. This includes blog writing, graphic design, co-ordination and design of weekly newsletters, and active engagement on Facebook, Twitter, Google+, and LinkedIn. Outside of Geek, Alex is a classically-trained soprano who professionally performs around the city of Chicago (most recently with the Chicago Baroque Band, and with the Rolling Stones for their "50 and Counting" tour).