As anyone who knows us Geeks would tell you, we’re huge movie fans (as if our multiple posts about Star Wars weren’t enough to make that clear). And we’re from Chicago, home to some of the greatest movie critics ever, including Roger Ebert.
One of the most amazing things about the late, great Ebert was how much power he held with his reviews. His writing could make or break a film’s opening weekend. But more than that, he wielded influence with just his thumb. A simple “thumbs up” or “thumbs down” could forever cement the reputation of a movie, forever.
Well, today, critics like Ebert are everywhere. And they’re not just professionals reviewing movies - they’re everyday people, turning their texting thumbs to businesses like yours.
Across industries, reviews matter more than ever for the success of your brand. Reviews, rankings, and testimonials are crucial for getting your next batch of customers in the door, and they’re coming from more sources than ever.
So, what can you do to get more online reviews for your business? And how can you help ensure that these reviews are working in your favor? Read on!