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The 12 Best Mobile Apps For Creating Social Videos

The 12 Best Apps For Creating Social Videos

Because most social media platforms now offer businesses a chance to up their marketing ante posting videos, you might be wondering how to use this medium to your advantage. Videos are a great way to make your content more shareable. 

Of course, where there's filming, there should also be editing. Editing your videos before posting can increase the quality of their content and professional appeal, essentially taking your social media from a 10 to an 11

Fortunately for marketers, a degree in cinema is not a requirement for the production of great social videos. Take a cue from Beyoncé, and look to your smartphone as your own personal film crew. Here are the top 12 apps for editing social video: 

1. Replay

Do you know the differences between "Kelvin" and "Vesper?" If so, you're probably a heavy Instagram user and the ideal candidate for Replay. Available through iTunes, Replay is a free app that allows users to quickly select up to 200 pictures, set them to one of 24 video styles, and then share the finished product directly to social media. It's a great way to recycle older content while giving your audience a chance to get a feel for your visual content. 

2. Hyperlapse

Also available for free through the iTunes store, Hyperlapse uses Instagram's "in-house stabilization" to help users create time lapse videos - even while moving! With Hyperlapse, you can speed up or slow down your footage, polish it, and then post directly to Instagram and Facebook. 

3. Splice

Splice gives you unlimited time, no ads, and brilliant audio editing features (including sound effects and free songs!) so you can produce stellar videos and slideshows straight from your iPhone or iPad. 

4. iMovie

iMovie is the mainstay for Apple users and continues to impress with its ability to shoot, browse, and share HD videos straight from any device with iOS capabilities. 

5. Androvid

The Android OS, (iPhone) iOS's biggest rival, also boasts some killer video editing possibilities. The Androvid app, for example, gives users the option to create 30 second clips complete with sound editing, filters, and video to MP3 conversion. 

6. Kinemaster

Also available exclusively for Android, Kinemaster gives you all of the editing sophistication of a PC right in the palm of your hand. But, it also features the three little words all media producers love to hear: "Drag and drop." Kinemaster makes the splicing process quick and efficient. 

7. Lumify

Lumify is an easy-to-use video editor that will enable you to pull in music files from your music library while adding voiceovers, filters, and effects. It brings a clean, readable format to the table, making it teachable to all members of your staff. (Never miss another golden moment at the company holiday party again!)

8. ProCamera 8

ProCamera 8 touts itself as "Fast.Simple.Professional," and you'll probably agree. This iTunes and Android app features all of the qualities of a DSLR camera, including timer, filters, and color editing software. 

9. WeVideo

WeVideo is a cloud-based video editor that gives you the ability to move between interfaces, so you can easily move between desktop and smartphone for a wide range of editing possibilities. 

10. Cinefy

If you're looking to add a T.Rex to your latest post, Cinefy is for you. This application puts all of the power of Hollywood into one app, meaning that you can go about all of the typical editing functions of a smartphone app, and then put a flesh-eating robot in your video.

11. Magisto

Magisto lets users put together a video in three easy steps: 1. Select photos. 2. Pick a theme. 3. Add tunes. This app makes it easy to get a sophisticated product out of a simple process. 

12. Video Maker Pro

Made for Android, Video Maker Pro is a fully-functioning, open source editing app that is completely free. 

Like other forms of social media, videos can increase your SEO, making them a valuable part of your digital marketing strategy. For additional support as your design your digital marketing campaign, This email address is being protected from spambots. You need JavaScript enabled to view it. or sign up for our newsletter.  

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Jason Finn

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Jason has nearly 20 years of consulting experience, predominantly in the technology space. Most recently he was the COO and Director of Technology for Rich Casto & Company, a national training and consulting organization in the real estate industry.
As a consultant for IBM, PricewaterhouseCoopers LLP, and Envision Consulting Group (now IMS Health), Jason has served clients of all sizes, including Big Pharma, Fortune 500, and Global 1000 companies:

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  • Astellas Pharmaceuticals
  • Eli Lilly and Company
  • Ford Motor Credit
  • Wockhardt USA (formerly Morton Grove Pharmaceuticals)
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Sarunas is a web design and development expert with hundreds of successful projects in his portfolio. He is passionate about delivering extraordinary user experiences for every client and consistently goes above and beyond everyone’s expectations. As an SEO expert and strategist, he can optimize your website, or app, to get the most out of it, day in and day out. Sarunas holds a degree in Electrical Engineering from Kaunas Technology University, in Lithuania. Sarunas now lives in Chicago, and calls it home.

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Alex specializes in content generation and social media promotion for Geek | Chicago clients, helping to solidify their presence in the online community. This includes blog writing, graphic design, co-ordination and design of weekly newsletters, and active engagement on Facebook, Twitter, Google+, and LinkedIn. Outside of Geek, Alex is a classically-trained soprano who professionally performs around the city of Chicago (most recently with the Chicago Baroque Band, and with the Rolling Stones for their "50 and Counting" tour).