How do you showcase the ideals of an old school Chicago family-run business in a digital world?
That was the opportunity Geek took on when we began working with J. Blanton Plumbing, a plumbing and HVAC company based on Chicago’s North Side.
The answer? Stay authentic, stay real, and stay engaged with the community.
Since taking on their business, Geek has created a comprehensive digital presence for J. Blanton, including web design, content creation, social media, and email marketing.
Our team designed a clean, easy-to-use website that highlights the company’s mission and presents customers with a simple, direct call to action. We also maintain an active content marketing campaign for this Chicago staple, including a constantly-updating blog, a bi-weekly newsletter, and a multi-platform social media presence, all crafted with the company’s one-of-a-kind voice in mind.
And the results have been astounding. Every week, we see a ton of engagement with the company’s content on Facebook and Twitter, and the site’s organic and direct traffic show consistent, steady growth.
By taking on the company’s digital needs across the board, we helped free up J. Blanton’s talented craftsmen to do what they do best: Go out into the community and take care of the people of Chicago.